Theming Your Trade Show Exhibit

A First impression is everything at a trade show. It is important to catch the attention of trade show attendees as soon as they see your booth. The best way to stand out from your competitors is to create a eye catching theme for your booth. In Candy Adams’ aritcle, “What’s in a Theme?” she offers ideas for developing a theme for your trade show booth. Candy suggests you visit an art gallery to gain inspiration if you...

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