Graphics are a key part of a successful trade show booth. Simple to read, high impact graphics should to be used to convey your brand and core marketing messages to trade show attendees. Trade show graphics come vary in price, print quality, and display options. In his latest video, graphics expert, The Sign Chef, features signage and graphics options available to accommodate your trade show needs and budget. Watch the video to learn...

A First impression is everything at a trade show. It is important to catch the attention of trade show attendees as soon as they see your booth. The best way to stand out from your competitors is to create a eye catching theme for your booth. In Candy Adams’ aritcle, “What’s in a Theme?” she offers ideas for developing a theme for your trade show booth. Candy suggests you visit an art gallery to gain inspiration if you...

Trade show booths come in all shapes and sizes. The most popular booth size is 10 feet by 10 feet. With so many booths this size, it’s important to separate yourself from the others at the trade show. Mike Mraz, trade show expert, provides a variety of ways to best maximize the space in your booth. He suggests that the people and the promotion are the integral part of creating the most interactive experience for your visitors. Learn more...

With a nod to their heritage, Altec Lansing featured one of their original theater/stage speakers that was was a big part of history making music events such as Woodstock. Booth (rental):  30×50 with three meeting rooms, private show room, lounge, and five key product display areas.  The booth also featured three custom projection screens, two of which were curved (concave & convex) to feature two new videos with high-end projectors...