The Center for Exhibition Industry Research reports that the trade show industry continues its growth streak with a 2.6 percent increase compared to Q1 of last year. The results mark the 23rd consecutive quarter of year-on-year growth. Rachel Wimberly, President and Editor-in-Chief of Trade Show News Network, explains how the results remain positive despite a sluggish macro economy. The growth was driven by strong industry sectors such as...

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According to the Center for Exhibition Industry Research, 81% of tradeshow attendees have buying authority. In other words, four out of every five people who pass your booth are potential paying customers. This translates to incredible business opportunities, but only if you know how to quickly grab their attention. Steve Murray, General Manager at SK Displays, explains, “All trade exhibitors have three main goals in mind: brand awareness,...

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The performance of the business-to-business trade show industry continues to improve after a big increase in the first quarter of this year. The Center for Exhibition Industry Research (CEIR) reported even stronger results in the second quarter of 2015: a year-on-year gain of 3.8%. The CEIR Index determines overall performance by measuring yearly changes in four key metrics: Net Square Feet of Exhibit Space Sold, Professional Attendance, Number...

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New reports show that the Trade Show Industry saw growth in the first quarter of 2015 despite much of the United States being blanketed in snow this winter. According to Rachel Wimberly’s article for Trade Show News Network, Trade Show Industry Grows Impressive 4.6 Percent in Q1 2015, “The Center for Exhibition Industry Research’s quarterly CEIR Index Report tracking growth to be 4.6 percent in Q1 2015, compared with the same time period...

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